Writing
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Life after AGI: A thought experiment on the paths we choose
Life after AGI could widen access to knowledge or concentrate power. A thought experiment on human choice, accountability, and the ability to walk away.
September 25, 2025
I Found Proof That The Cat Simulation Is Real
I’ve always suspected cats ruled the world and that we were just the simulation. This week, I accidentally got an answer back. I was testing a new application for…
August 21, 2025
The Presentation Deck They Never Saw
I like to believe most client–agency relationships start with good intent. You reach out looking for help. We listen. We all agree on the next steps, then we go do the…
2026
2025
- I Found Proof That The Cat Simulation Is RealSeptember 25, 2025
- The Presentation Deck They Never SawAugust 21, 2025
- “Reimagine This”July 4, 2025
- The future is life automationJune 19, 2025
- The Limits of Echoed IntelligenceJune 19, 2025
- Dear Internet of the Late ’90s and Early 2000sMay 27, 2025
- The Bio ChallengeMay 13, 2025
- The Silent Erosion of Language in the Age of Algorithmic CuratorsApril 30, 2025
- Writing Human: Stop Speaking in AcronymsApril 28, 2025
- The Machine Watches, The Machine WaitsMarch 31, 2025
- 200+ Overused Words and Phrases in AI Generated ContentMarch 29, 2025
- Brand Performance MarketingMarch 24, 2025
- To Sound HumanMarch 21, 2025
- The Create Everyday ProjectMarch 18, 2025
- Finding Truth and the Human Content ConditionMarch 12, 2025
- How Agencies Often Sabotage ThemselvesMarch 11, 2025
- Translating Marketing ResumesMarch 11, 2025
- Navigating the Uncanny Valley in Brand MarketingMarch 6, 2025
- Stop Calling It ‘Storytelling’ If There’s No StoryMarch 5, 2025
- Why Most Brand Mission Statements FailFebruary 28, 2025
- Perfect Films (Part 1)February 23, 2025
- Your AI Content Sucks – Reverse Engineering Prompts in 2025February 23, 2025
- Crafting Immersive Storytelling for RelaxationFebruary 20, 2025
- Make Those Five Seconds CountFebruary 18, 2025
- Controversial Takes on Brand Marketing in 2025January 31, 2025
- Marketing Trends Coming in 2025January 31, 2025
- DeepSeek vs. ChatGPT – From Their PerspectivesJanuary 28, 2025
- What’s Really Going On With TikTok’s Latest Legal Troubles?January 20, 2025
- The Birth of Catiki OriginalsJanuary 4, 2025
- Welcome to the BrandverseJanuary 4, 2025
2024
- Why Political Science Majors Excel at MarketingDecember 11, 2024
- Giving Back Through Brand BuildingDecember 6, 2024
- Jaguar Release DayDecember 2, 2024
- Why I Love Conspiracy Theories (Even If I Don’t Believe Them)November 28, 2024
- Building AVIV Vodka: A Decade of Purpose and PartnershipNovember 26, 2024
- The Story Behind My Favorite Photo: Mia Gonzalez and the Power of 3D PrintingNovember 26, 2024
- Jaguar Rebrand: Still Angry, But At Least I’m Not AloneNovember 20, 2024
- Jaguar: What Was the Brief?!November 19, 2024
- The Power of “We” in Presenting Creative WorkOctober 9, 2024
- My Mind-Blowing Experience with ChatGPT’s New Voice ModelSeptember 28, 2024
- Can ChatGPT and Large Language Models Really Think?September 10, 2024
- The Power of VotingAugust 23, 2024
- A Prescription for Marketing SuccessAugust 21, 2024
- The Future Might Be Code-FreeAugust 21, 2024
- The Relaunch of ZubazAugust 17, 2024
- The Manifesto Poster SeriesAugust 10, 2024
- Your Meetings Suck. Use the 20/50 Rule To Make Them Awesome.August 10, 2024
- Writing Brand VoyagersAugust 3, 2024
- Understanding and Utilizing Brand Archetypes in BrandingAugust 1, 2024
- The Modern Take-Down Culture: A Personal Reflection and a Call for EmpathyJuly 31, 2024
- Reflecting on Bishop+Rook’s Journey and Lessons LearnedJuly 30, 2024
- Reviving Red White & BlueJuly 9, 2024
- Embracing Technology in MarketingJuly 8, 2024
- Hapu the Weaver and the Birth of AdvertisingJuly 8, 2024
- Creative Revolution – Reimagining Vintage AdvertisingJuly 8, 2024
- Rebranding StrategyJuly 5, 2024
- Voyager DISTIL MethodologyJuly 2, 2024
- Building Trust Through Brand Trust SignalsJune 26, 2024
- Exploring Visual AI PlatformsJune 6, 2024
- Mastering Target Audience Identification in Small Business MarketingJune 6, 2024
- The Power of Generative AI in Imagery and Content CreationJune 6, 2024
- The Power of Mission, Vision, and Values Statements for SMBsJune 6, 2024
- Insights on Overcoming Barriers to Customer Engagement through Marketing, Advertising, and BrandingMay 22, 2024
- The Unique Dynamic of Business Owners and PartnersMay 22, 2024
- Best Books on Branding (2024)April 4, 2024
- Brand History: Unique Selling Proposition (USP)April 4, 2024
- Rethinking Brand ModelsApril 4, 2024
- Building a Brand by Growing SmallerApril 3, 2024
- Historical Overview of Branding and Marketing from Ancient Markets to the Industrial RevolutionApril 2, 2024
- Customer Evolution through Aspirational IdentityApril 1, 2024
- Voyager Brand Value Model ExplorationMarch 31, 2024
- The Adaptive Brand Ecosystem ModelMarch 29, 2024
- Beyond Purpose-Driven Brand MarketingMarch 8, 2024
- The Third PlaceFebruary 27, 2024
- Creative Collaboration With Generative AI – Part OneFebruary 26, 2024
- Artificial Intelligence (AI) vs. Human Intelligence (HI) in CreativeFebruary 21, 2024
- The Future of Fractional Creative LeadershipFebruary 21, 2024
- Inspiring Brand Mission StatementsFebruary 17, 2024
- The Silent Online MajorityFebruary 13, 2024
- The Unplug ProjectFebruary 4, 2024
- Marketing Conversion Rate Optimization Tips for 2024January 22, 2024
2023
- Treat Your Customers Like FriendsDecember 4, 2023
- On Team BuildingNovember 24, 2023
- Structuring Effective Marketing CampaignsNovember 23, 2023
- For The Love of Industrial PhotographyNovember 16, 2023
- The Strategic Advantage of an In-House Production StudioNovember 16, 2023
- Lessons from My Years at the Helm of Bishop+RookNovember 15, 2023
- Embracing Real Work Over RhetoricNovember 13, 2023
- Why Most Marketing and Agency Time Is Bullsh*tNovember 13, 2023
- Rational + Emotional Decision MakingNovember 12, 2023
- The Importance of a Marketing Philosophy + MethodologyNovember 10, 2023
- The Power of Authentic ContentNovember 3, 2023
- Unintentional EntrepreneurshipOctober 10, 2023
- Chasing The Camel TrophyMarch 19, 2023