Small Media W/Sidebar Blog - Michael Kraabel

Embracing Technology in Marketing

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July 8, 2024

The marketing industry has always been a fertile ground for innovation, often driven by the latest technological advancements. In 2024, this trend shows no sign…

Rebranding Strategy

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July 5, 2024

Rebranding is a strategic initiative that involves altering the corporate image of an organization. It is a market strategy that can entail changing a brand’s…

Voyager DISTIL Methodology

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July 2, 2024

The Voyager DISTIL Methodology is a comprehensive approach designed to streamline project development and execution. It focuses on five key phases: Define, Investigate, Strategize, Transform,…

Building Trust Through Brand Trust Signals

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June 26, 2024

Trust signals are the various indicators and cues a brand uses to convey its reliability, credibility, and authenticity to its audience. These signals help build…