Brand Noise

A Micro Podcast on Topics of Interest and Curiosity

The world is drowning in marketing jargon, pointless rebrands, and content so forgettable it might as well be written in invisible ink. Brand Noise is here to cut through the nonsense.

This is the podcast for marketers, brand strategists, and creative professionals who are tired of the same tired buzzwords and overhyped trends. Every episode dives into what actually works in branding, marketing, and content creation—without the fluff, the filler, or the empty promises of “disruptive innovation” (whatever that even means).

Expect sharp takes, strong opinions, and a little bit of fun at the expense of bad branding. Whether it is why every brand suddenly sounds like a 25-year-old influencer, how nostalgia marketing became a cheat code, or why most rebrands are just expensive ways to confuse customers, Brand Noise is here to make sense of it all.

  • Brand Noise - Micro-Podcast - Introduction
  • Michael Kraabel
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  • ALL CATEGORIES
  • https://www.kraabel.net/wp-content/uploads/2025/02/BRANDNOISE_INTRO.mp3
  • Brand Noise - "Make Those 5 Seconds Count" - Ep. #000001
  • Michael Kraabel
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  • https://www.kraabel.net/wp-content/uploads/2025/02/kraabel_5seconds.jpg
  • ALL CATEGORIES
  • https://www.kraabel.net/wp-content/uploads/2025/02/KRAABEL_CONTENTSTRATEGY_00001_02182025.mp3
  • Brand Noise - "Reverse Engineering AI Prompts" - Ep. #000002
  • Michael Kraabel
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  • https://www.kraabel.net/wp-content/uploads/2025/02/kraabel_gptprompt-1.jpg
  • ALL CATEGORIES
  • https://www.kraabel.net/wp-content/uploads/2025/02/KRAABEL_REVERSEPROMPTS_000002.mp3

Thoughts and Ramblings

Voyager DISTIL Methodology
1024 576 Michael Kraabel

The Voyager DISTIL Methodology is a comprehensive approach designed to streamline project development and execution. It focuses on five key phases: Define, Investigate, Strategize, Transform,…

Building Trust Through Brand Trust Signals
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Trust signals are the various indicators and cues a brand uses to convey its reliability, credibility, and authenticity to its audience. These signals help build…

Exploring Visual AI Platforms
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Visual AI platforms have revolutionized the way we create and interpret art. To showcase their capabilities, we’re comparing some of the leading platforms by using…

The Power of Generative AI in Imagery and Content Creation
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Generative AI is transforming the way we create imagery and content, enabling us to visualize concepts that were previously unimaginable. As someone who has managed…

The Power of Mission, Vision, and Values Statements for SMBs
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For small and medium-sized businesses (SMBs), establishing a clear mission, vision, and values statement is more than just a create exercise; it’s a strategic necessity.…

Mastering Target Audience Identification in Small Business Marketing
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The temptation to cast a wide net, hoping to attract as many customers as possible, is strong. However, a large pool of potential customers is…

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