Brand Noise

A Micro Podcast on Topics of Interest and Curiosity

    The world is drowning in marketing jargon, pointless rebrands, and content so forgettable it might as well be written in invisible ink. Brand Noise is here to cut through the nonsense.

    This is the podcast for marketers, brand strategists, and creative professionals who are tired of the same tired buzzwords and overhyped trends. Every episode dives into what actually works in branding, marketing, and content creation—without the fluff, the filler, or the empty promises of “disruptive innovation” (whatever that even means).

    Expect sharp takes, strong opinions, and a little bit of fun at the expense of bad branding. Whether it is why every brand suddenly sounds like a 25-year-old influencer, how nostalgia marketing became a cheat code, or why most rebrands are just expensive ways to confuse customers, Brand Noise is here to make sense of it all.

    Thoughts and Ramblings

    What’s Really Going On With TikTok’s Latest Legal Troubles?
    1024 576 Michael Kraabel

    Let’s talk TikTok. The latest legal battles surrounding the platform have been setting off alarms across industries—privacy concerns, geopolitical drama, and even some whispers of…

    Welcome to the Brandverse
    1024 574 Michael Kraabel

    Great brands don’t just sell products or services—they build worlds. These worlds are immersive spaces where customers not only feel seen and understood but experience…

    The Birth of Catiki Originals
    1024 574 Michael Kraabel

    It all started with an idea that combined two of my passions: creative experimentation and Tiki art. I’ve always believed that you don’t wait for…

    Why Political Science Majors Excel at Marketing
    1024 576 Michael Kraabel

    Marketing isn’t just about selling products or services; it’s about building trust and moving people to act. As a political science major turned brand marketer,…

    Giving Back Through Brand Building
    1024 574 Michael Kraabel

    In 2025, I’m reviving one of my favorite passion projects: helping local companies build strong, memorable brands. Once each quarter, I’m dedicating time to work…

    Jaguar Release Day
    1024 574 Michael Kraabel

    Today isn’t just another day for Jaguar—it’s potentially the day. The iconic carmaker is poised at a crossroads: one path could redefine their legacy, and…