Brand Noise

A Micro Podcast on Topics of Interest and Curiosity

    The world is drowning in marketing jargon, pointless rebrands, and content so forgettable it might as well be written in invisible ink. Brand Noise is here to cut through the nonsense.

    This is the podcast for marketers, brand strategists, and creative professionals who are tired of the same tired buzzwords and overhyped trends. Every episode dives into what actually works in branding, marketing, and content creation—without the fluff, the filler, or the empty promises of “disruptive innovation” (whatever that even means).

    Expect sharp takes, strong opinions, and a little bit of fun at the expense of bad branding. Whether it is why every brand suddenly sounds like a 25-year-old influencer, how nostalgia marketing became a cheat code, or why most rebrands are just expensive ways to confuse customers, Brand Noise is here to make sense of it all.

    Thoughts and Ramblings

    Chasing The Camel Trophy
    1024 683 Michael Kraabel

      We specialize in sourcing, importing, preserving, and restoring Heritage Land Rover Defenders. No other vehicle on the planet evokes a sense of wanderlust quite…

    Brand Archetypes
    1024 576 Michael Kraabel

    Brand archetypes have emerged as a compelling framework to craft and communicate a brand’s personality, values, and identity. This approach, rooted in the psychological theories…

    Empowering Through Education
    1024 576 Michael Kraabel

    Empowering Through Education: The Invaluable Impact of Giving Back to the Community The idea of giving back isn’t solely about financial contributions or charitable acts;…

    The Unplugged Movie
    1024 576 Michael Kraabel

    The Most Embarrassing Creative Project I ever Completed   I was organizing old hard drives tonight and came across the Adobe Premiere Pro project file…

    It’s Official – The Bishop+Rook Family Continues To Grow
    1024 461 Michael Kraabel

    Over a year and a half ago I stepped away from advertising and branding to to pursue something I had always wanted to do: grow…

    Lessons From A Year Spent Outside The World of Advertising
    1024 576 Michael Kraabel

    A year ago, I stepped away from the world of advertising and marketing (with the exception of a few projects here and there) to focus…