Brand Noise

A Micro Podcast on Topics of Interest and Curiosity

The world is drowning in marketing jargon, pointless rebrands, and content so forgettable it might as well be written in invisible ink. Brand Noise is here to cut through the nonsense.

This is the podcast for marketers, brand strategists, and creative professionals who are tired of the same tired buzzwords and overhyped trends. Every episode dives into what actually works in branding, marketing, and content creation—without the fluff, the filler, or the empty promises of “disruptive innovation” (whatever that even means).

Expect sharp takes, strong opinions, and a little bit of fun at the expense of bad branding. Whether it is why every brand suddenly sounds like a 25-year-old influencer, how nostalgia marketing became a cheat code, or why most rebrands are just expensive ways to confuse customers, Brand Noise is here to make sense of it all.

  • Brand Noise - Micro-Podcast - Introduction
  • Michael Kraabel
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  • ALL CATEGORIES
  • https://www.kraabel.net/wp-content/uploads/2025/02/BRANDNOISE_INTRO.mp3
  • Brand Noise - "Make Those 5 Seconds Count" - Ep. #000001
  • Michael Kraabel
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  • https://www.kraabel.net/wp-content/uploads/2025/02/kraabel_5seconds.jpg
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  • https://www.kraabel.net/wp-content/uploads/2025/02/KRAABEL_CONTENTSTRATEGY_00001_02182025.mp3
  • Brand Noise - "Reverse Engineering AI Prompts" - Ep. #000002
  • Michael Kraabel
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  • https://www.kraabel.net/wp-content/uploads/2025/02/kraabel_gptprompt-1.jpg
  • ALL CATEGORIES
  • https://www.kraabel.net/wp-content/uploads/2025/02/KRAABEL_REVERSEPROMPTS_000002.mp3

Thoughts and Ramblings

Lessons from My Years at the Helm of Bishop+Rook
1024 683 Michael Kraabel

Eight years ago, I embarked on an entrepreneurial journey with Bishop+Rook, a company born from a vision to combine my love of travel, photography, and…

Why Most Marketing and Agency Time Is Bullsh*t
1024 683 Michael Kraabel

In marketing and advertising agencies, the perception of productivity often clashes with the stark reality of time allocation. The industry thrives on the promise of…

Embracing Real Work Over Rhetoric
1024 683 Michael Kraabel

The Joy of Being a Hands-On Creative and Marketing Executive: Embracing Real Work Over Rhetoric In marketing and creative strategy, there exists a dichotomy between…

Rational + Emotional Decision Making
1024 683 Michael Kraabel

When it comes to consumer behavior and decision-making, the contrast between rational and emotional decision-making choices stands as a captivating subject. The landscape of purchasing…

The Importance of a Marketing Philosophy + Methodology
1024 683 Michael Kraabel

Having a defined philosophy is akin to having a compass that guides every decision. It sets the tone for how a brand interacts with its…

The Power of Authentic Content
1024 683 Michael Kraabel

In the ever-evolving world of marketing, generating Authentic Content has emerged as a crucial strategy for businesses seeking to engage, build trust, and connect with…

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