Masonry Blog

with 3 Columns
    The Strategic Advantage of an In-House Production Studio
    1024 576 Michael Kraabel

    In a marketing world that demands real-time responses to customer demands and sometimes urgent crisis responses, having an in-house production studio is a luxury and a strategic asset. Having some…

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    For The Love of Industrial Photography
    1024 683 Michael Kraabel

    In industrial and commercial environments, photography and filmmaking offer a unique and exhilarating experience, teeming with challenges and opportunities distinct from traditional settings. At least for me. These locations are…

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    Lessons from My Years at the Helm of Bishop+Rook
    1024 683 Michael Kraabel

    Eight years ago, I embarked on an entrepreneurial journey with Bishop+Rook, a company born from a vision to combine my love of travel, photography, and vintage vehicles. This journey has…

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    Why Most Marketing and Agency Time Is Bullsh*t
    1024 683 Michael Kraabel

    In marketing and advertising agencies, the perception of productivity often clashes with the stark reality of time allocation. The industry thrives on the promise of innovation, creativity, and strategic brilliance.…

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    Embracing Real Work Over Rhetoric
    1024 683 Michael Kraabel

    The Joy of Being a Hands-On Creative and Marketing Executive: Embracing Real Work Over Rhetoric In marketing and creative strategy, there exists a dichotomy between those who relish hands-on involvement…

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    Rational + Emotional Decision Making
    1024 683 Michael Kraabel

    When it comes to consumer behavior and decision-making, the contrast between rational and emotional decision-making choices stands as a captivating subject. The landscape of purchasing a product or service is…

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    The Importance of a Marketing Philosophy + Methodology
    1024 683 Michael Kraabel

    Having a defined philosophy is akin to having a compass that guides every decision. It sets the tone for how a brand interacts with its audience, shapes its identity, and…

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    The Power of Authentic Content
    1024 683 Michael Kraabel

    In the ever-evolving world of marketing, generating Authentic Content has emerged as a crucial strategy for businesses seeking to engage, build trust, and connect with their target audience. Authentic Content…

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    Unintentional Entrepreneurship
    1024 576 Michael Kraabel

    Unintentional Entrepreneurship: From Experiment to Global Company – Lessons Learned Along the Way Let me take you on a journey – a story about accidental entrepreneurship that started as an…

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    Chasing The Camel Trophy
    1024 683 Michael Kraabel

      We specialize in sourcing, importing, preserving, and restoring Heritage Land Rover Defenders. No other vehicle on the planet evokes a sense of wanderlust quite like a vintage Land Rover…

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