My Blog

with large media

The Modern Take-Down Culture: A Personal Reflection and a Call for Empathy

 1024 576 Michael Kraabel
0

In today’s digital age, the line between civil discourse and personal attacks has blurred. As someone who’s been the face of a company under public scrutiny, I’ve experienced firsthand how quickly criticism can escalate into personal attacks. The internet, with its message boards and review sites, has fostered a toxic trend where people, fueled by…

read more

Reflecting on Bishop+Rook’s Journey and Lessons Learned

 1024 683 Michael Kraabel
0

When I started Bishop+Rook, I wrote a letter expressing my passion for vintage Land Rovers and the joy I found in connecting with others who shared this enthusiasm. I laid out a vision to create a company dedicated to restoring these iconic vehicles to their original factory condition. Our goal was to honor the heritage…

read more

Reviving Red White & Blue

 680 540 Michael Kraabel
0

When we think of American beer history, names like Budweiser and Pabst Blue Ribbon often dominate the conversation. Yet, nestled in the annals of brewing lore is a brand that once held a cherished spot in the hearts of beer lovers: Red White & Blue. This brand, rich with history and cultural significance, is poised…

read more

Creative Revolution – Reimagining Vintage Advertising

 1024 576 Michael Kraabel
0

Our latest Lab Challenge is called “Creative Revolution,” and it is an opportunity to travel through time to reimagine vintage advertising for the modern world. This initiative invites you to explore the roots of advertising, understand the historical context of past campaigns, and infuse them with contemporary sensibilities and creativity. Creative Revolution is a project…

read more